Pre-production: Clothes and Colour Palettes

5. h. What kind of clothes does each character wear and what do the clothes tell us?

 

i. What colour palette and progression would promote the video’s thematic development?

The music video is a narrative piece that we have spoken together as a team to keep it naturally lit, similar to videos like Florence and the Machine ' What the water gave me', it a wonderful example of using natural lighting that would best resonant and familiar for viewers and visualise them selves in her video. This is the same essence we wish to capture in our video, that you could visualise yourself in a classroom with someone you never took notice of, or never expected the unexpected lengths he would go to have her.

To reinterate on the embodying natural lighting inspired by Florence and the Machine video, I compared this video in a previous post to Marcus Foster's 'I Was Broken'. In that video is strictly black and white, this evokes a muted feeling, an expression of loss of life and evidently colour.  I thought it would be a good idea to combine both contrasting colour schemes of each video into ours. For example, the greatly uncomfortable moment when he plans her capture and takes her through the woods or when he is filmed alone, we would change the colour scheme into black white when editing the footage on Final Cut Pro. 

I think this will make for interesting dynamic between the use of natural and editing key moments in black white, the alteration will hopefully bring attention to tense moments and significance to viewers.

The Rose by Salvador Dali

Below are two music videos, one is Nirvana 'heart shaped box and the other by Ed Sheeran 'A-team'. Nirvana's music video is a conceptual piece, which has a powerful colour scheme that includes red predominately considering the tile of the song hold the word 'heart', indicates an important connection with the lyrics and its theme. In addition to being a brightly lit video the scenarios that we see in the videos are peculiar and most disturbing. Besides the ambiguity of the videos the colour scheme is very reminiscent of surrealist artist Salvador Dali. This is seen in the scenes in the landscapes of a blue sky orange and red flowers and hay.

The unconventional British artist Ed Sheeran and his music video 'A-team' is a narrative video, which from beginning to end edited in black and white. In this instance used to depict misfortunes of poverty, loneliness, misunderstanding and vulnerability of this one women travelling through London. The thing about Ed Sheeran music video doesn't feature him much in this video not at all, but I chose this video because the use of black and white to indicate a deeper more sensitive situation to unveil an emotive attachment.