What is the meaning of We-think?

What is the meaning of 'Pro-sumer'?

The word is a combination of producer and consumer that perfectly describe the millions of participants in the Web 2.0 revolution; the consumer use the online technical devises to construct their own media products. The term came from Marshall McLuhan and Barrington Nevitt’s Take Today book published 1972 on page four, that with electrical technology, the consumer would become a producer. Alvin Tofflers book published in during 1980 called ‘The third Wave’, would coin it “prosumer”. His prediction is true today that the roles of producers and consumers would begin to blur and merge. However, in the book he refers to the group of people as “producing consumer”, this is when the prosumer creates goods for their own use and possibly to sell. For example, blogging is an online format based on our own personal subject matter, that can reach to thousands other user/prosumers online. I think prosumer means the transition from a passive consumers being passive are functioning as active participants in the process of online media products design and customization of the end product.

What people like Marshall McLuuhan and Berrington Nevitt predicted about the next generation of the internet were incredibly true , because web 2.0 in comparison web 1.0 is that it is digital-text flexible and easy for users to organised information/products online.

Wikipedia states- The term has also taken on multiple meanings in business and economics: the business sector sees the prosumer (professional–consumer) as a market segment, whereas economists see the prosumer (producer–consumer) as having greater independence from the mainstream economy. These differing meanings often describe the same people; consumers unusually interested in the products. It can also be used to differentiate the traditional passive consumer with an active consumer role more involved in the process, such as activity in the design or customization of the end product.

Search 3.0

Who is at the Forefront?

Radar network developed a social web called Twine, launched in 2007. Twine is used to store information, authoring and discovery over the web. Twine is an example of a semantic web (web 3.o), when you everything tagged use Resource Description Framework (RDF) and Web Ontology Language (OWL) so that pages and content will be meaningful. The newly added meaning will make it possible for other computers to use the content intelligently. This will provide more-useful and context-aware search results, for example. Twine extends this to all of your information, email, sites visited, feeds and will automatically generate the tags to "semantify" the data.

Twine is the next generation of social bookmarking. It tries to understand you by providing the most appropriate content for you. The machine can make specific suggestions of webpages, according to the user’s previous searches, without the page creator specifying the information, as is Twine's proposed goal. This will ultimately change the way we socialise and use the web we may be placed back in the mind frame of a consumer, instead of a producer.