From MTV to YouTube: Studying Music Video

Rich Mix is media centre based in bethnal green, and there they are hosting 'From MTV to Youtube: Studying Music Video'. On Tueesday 29 November from 10.30am-3.30pm
I will be attending this affair in connection with my own music video. in the hopes of shedding light onto more areas or charaecteristic in music video that I can learne and better advance my knowledge to develop the best music video.

"Music video is a powerful and enticing media form with which to engage students in the key concepts in Media Studies. This event will take a close look at the vibrant and exciting world of music videos as a means of developing both students' analytical and practical production skills.

The morning clip-based presentation will be followed by an industry-focused afternoon, including the chance to meet Liz Kessler, Head of Music Video at Academy Films, and a director who will talk to students about the process of making a music video.
Led by Pete Fraser, a senior assessor for A Level Media Studies"

This will make for great field research, the fact I am seeking professional views and guidence. This will definatley make for an interesting event and future update on my blog. So stay tuned for more on the event!
Cost: £8 per student
Level: A Level, Diploma, BTEC
Subject: Media Studies

(If your interested click the link below and book your own place in the engaging day in analying music video nowadays!)
http://www.richmix.org.uk/whats-on/event/from-mtv-to-youtube-studying-music-video/

Pre-production: Inspirations

3) I was inspired by the simplicity of the music video by Marcus foster called I was Broken featuring Kirsten Stewart as the female lead. I thought the editing of the music only featured the artist and the actress and moment of moving imagery of nature and townscapes. I felt that the lonely and empty spaces captured the moment similar between the creations of world only containing Adam and Eve. In my own opinion I consider this to be purposeful inclination of the director and the script of incorporating an intertextual reference to Adam and Eve.

At one point in the video, there is a merging of Kirsten’s face over the top of Marc’s face, suggesting that she’ll never be easily relieved from his memories. The editing of the two of them together suggests there is a strong bond between them.

There was a shot looking at grass, where in the opening verse he says “My head is off the ground”, making a significant, reference to the lyrics.

This method of imagery is known as montage, when a collection of images are interlinked after one another. I think the use if naturalistic forms reinforces the feeling of freedom, and you are led to believe he is finally restored back into normality.

James Blunt 'You’re Beautiful' presented an relateble concept associated with feeling brutally honest through the feeling of broken heartness, using an element of intrigue and creativity.

Cinematography

What I love about this video is that it matches the slow and subtle nature of the song in the translating it to the cameras gradual movements. like the moment the camera moves above his to the sky we see seagulls circle overhead like buzzards. This camera moved like this on two occasions catching the same masquerade of birds but the camera would slowly come down and capture James Blunt in his next activity or stance.


The main camera shot in the video was close up of James face singing throughout the video eyes towards the camera like a personal interaction with the audience that is incredibly intimate and similar to Marc Fosters music video. Both videos use this shot in a manner that is focused in the emotion conveyed that we truly grasp it in a way that is quite claustrphobic, but very personal. 


Lighting
The enviroment is evidently cold, bare, snowy setting that appears to be naturally lit bright and clear.


Editing
The transition between shots of him are very calm and subtle which i really liked because you werent distracted and not too many things went on the vieod was focused on him and slow angles his environment above him and the objecs set in the ground that the would zoom into them and graudually draw back in the very sam e place. Most of the time the camre was still, like the moment he lept of the cliff the camera remained still  watching him drop into the water below. The effect of this shot makes his action apper real and sudden because you see him grow further and futher away and then the plunge of water left after him falling under. this shot provided authetic perspective of him disappearing into the wide sea.

Mise-en-scene
The Blunt removes the upper portion of his clothing in a cold, bare, snowy setting and places all of his personal belongings on the ground. What is intersting is that the props were his personal items alone among the whole video, which is simple and great way to use a something small to present something deeper and more peronal through lesser complexity of multiple props.

Blunt removes the upper portion of his clothing in a cold, bare, snowy setting and places all of his personal belongings on the ground. While doing this, seagulls circle overhead like buzzards. At the end of the video, he jumps off a cliff and lands into the depths of icy water while he sings the lyrics: "But it's time to face the truth, I will never be with you". The video was filmed in Mallorca, Spain

Representation
The video ends with a dramatic plunge to his death his finak words being  "But it's time to face the truth, I will never be with you" is a a calm exaggeration of when we are struggling emotional towards another we often think of the worst and feeling like nothing is worth more in life thann that individual. I think this is the feeling both the artist and the director Sam Brown wanted to portray to people that experience a broken heart.

Form
This is a performance music video, it features James Blunt staring starkly at the camre mouthing the words of the lyrics.

Cultural references and intertextuality
James follows a Japanese tradition of removing one's shoes and contents of clothing prior to jumping from a great height.
John Perez cinematography - http://www.johnperez13.com/music-videos
 I looked throughall

Maroon 5 she will be loved. However I am not inlove with the video, because it is predictable and perhaps this

They above selected music video of an indie background share similar topics of failed relationships, depleting relationships or unjust relationships. But what I enjoyed about analysing the way they would story tell

Eminem ft Duffy was about becoming obsessively involved and when that same feeling over the individual obsessed over does not  

Obsessed http://www.imdb.com/title/tt1198138/

Ed Sheeran Lego house

The History Of Indie Music (continued): Seven Ages of Rock (part 2 and 3)

Seven Ages of Rock is a BBC Two series, co-produced by BBC Worldwide and VH1 Classic in 2007 about the history of rock music.

This is programme 7: What the World Is Waiting For. Part 2.

BORNTORUNANDALIVEMAN had a different view of the bbc series in comparison to me, said " I like the BBC versions better than the VH1 Classic ones because they include way more information and even though I've seen the VH1 seven ages series like 4000 times".

This is programme 7: What the World Is Waiting For. Part 3.

Unlike the other previous parts, Part 3 evoked more of an arguments between viewers.

jsokielove exclaimed "ok.....where is the cure???? it had people dancing WAY before the "stone roses"....im guessing this is all about Manchester thats why...but please dont credit the "the stone roses" as being one of the first bands to mix dance and rock....b***s**** ".

Whereas madcapoperator related with @Ramblebar, saying "Completely agree[d] with everything you just said mate. And I would go as far to agree with tony wilson when he said 'New Order changed music, The Smiths didn't'".

Final comment by rael1999 said "Alex James - We all hated The Stones Roses at the time ! Hated them that much Alex that you prostituted yourselves and ripped their sound off to make money!

W******!"

As you can see Youtube viewers were obvisously heated by the comments made in the BBC show about co-founding inspirations.

Do you agree watching the show the comments made above are accurate?

Indie Music Promotion Pt. 2- "Get Agressive In the Networking"

Get Aggressive In the Networking

Once you feel comfortable online, the next thing that you must do is to not develop a strong network both online and in the non-digital world. Get to know the people who are big names in the industry. Or possible alternative is getting to know the people who KNOW the big names in the industry. Befriend them, flatter them, and get closer to the limelight. If you suddenly find out via your online accounts that you already have a fan base, keep in touch with them. Also, reach out to other musicians, especially those who belong to the same genre as yours, and try to link each other so you both have the chance to increase your publicity. In you can even plan gigs and events with them.

Like offline networking, online networking allows for interaction. However, it’s not simply a matter of an old-world process moving to a new venue. Technology allows for a wider range of networking experiences and exciting new career possibilities. Indeed, professional women in a variety of fields have leveraged the power of online business and social network sites to their advantage.

What are your thoughts on the advantages or the disadvantages of social networks?

The History Of Indie Music

Seven Ages of Rock is a BBC Two series, co-produced by BBC Worldwide and VH1 Classic in 2007 about the history of rock and indie music.

This is programme 7: What the World Is Waiting For. Part 1.

British indie? this is a great episode, but still too mainstream to really understand "indie" music in the 80s. I would have liked for the show to have talked about the labels, and the movements they supported such as goth, shoegaze, mod revival, punk revival, c86, twee, greebo, britpop, etc... to understand indie music in the 80s and 90s. Unfortunately the show did a poor job of it.

But dont let my opinon be the determining factor. Please share your comments on the Seven Ages of Rock.

Indie Music Promotion Pt. 1- "Get Agressive Online"

So you are new out there in the market, you want to get your music become more exposed to a wider network of people but you think you’re far off from the big names in the billboard charts.

Of course no musician started out easy, especially if he has to do a lot of indie music promotion on his own. However, you know that you have to do it so you can call the people’s attention to the kind of music that you want to make famous/ introduce. So with relatively low budget and a limited network, you have to work your way in.

A lot of talent managers say that indie music promotion needs to have double or triple the efforts made by the entities that are already established. But those efforts may be made easier with these easy focus points:

Get Aggressive Online

The internet has worked for a lot of personalities, companies, advocacies and even in multinational political affairs. The internet has become a new hub of information—reliable information—and the nature of its openness pave way for checks and balances to happen.

Aside from that, using the internet also incurs very little costs, as you only have to have a working computer and a reliable internet connection for your networking to finally take off.

First, you can have your own online profile and then build a brand from it. You can do so simply by keeping a working email (with your band’s name) and have an online social networking account which can also double as an online “headquarters” where you can post pictures, updates of your events or gigs, band member profiles, and even lyrics and chords of your newest songs. When you finally get enough funds, try to invest in a fully functional website. Get a domain. When search is easy and convenient, people will appreciate how you catered to their curiosity fast. THEN you bank on a network.

This link presents 15 Great Online Promtion Tips: http://blog.loopmasters.com/tutorials/promote-your-music/15-online-promotion-tips/

I think these kind of methods could really amount to something, as there are great ideas of music promotion since creating your own website and then promoting it is worth a lot! To gain better music promotion it is essential to try all methods that may take our marketing and film department into musical heights.